Apps that ship,
then keep shipping.
Cross-platform mobile apps, full-stack web apps, internal tools, and MVPs for US small businesses. React Native and Next.js on the front, TypeScript and PostgreSQL on the back. Auth, data, and observability on day one — not as a phase tacked on at the end.
Six shapes,
one stack philosophy.
"App development" covers a lot. Here's the specific work we take on — and what each engagement usually looks like under the hood.
Cross-platform mobile apps
React Native and Expo for small businesses that need one codebase on iOS and Android. TypeScript-first, native modules where they matter, OTA update pipeline from day one. The right choice for most small-business mobile apps — same experience on both stores, one team maintaining it.
Native iOS or Android
When cross-platform genuinely doesn't fit — deep platform integration, heavy graphics, niche SDK support — we build in Swift or Kotlin. We'll tell you on the discovery call which path is right, and why. Most small businesses don't need native. Some do.
Full-stack web applications
Bigger than a marketing site and bigger than a single page tool — multi-user web apps with auth, database, permissions, billing, and a real admin surface. Next.js on the front, a typed API on the back, PostgreSQL by default. Built for small-business operations, not for venture-scale traffic.
Internal tools and admin panels
The web app that replaces four SaaS tools your team is stitching together. Custom workflow, custom data model, auth scoped to your team. Most of these ship in four to eight weeks and pay for themselves inside a year by cutting the SaaS bill.
MVPs to validate an idea
A deliberately small first version — enough to put in front of ten real users, measure what matters, and decide whether to invest further. We scope MVPs tight, ship in four to six weeks, and document the path from MVP to v2 so you're not painted into a corner if the idea works.
App modernization and rewrites
Taking over an existing app that's hard to change — inherited from another developer, built on a stack that's aging out, or accumulated enough shortcuts that adding a feature takes a month. We audit, pick the smallest rewrite that fixes the bleeding, and get you back to shipping.
Five principles,
every engagement.
The same discipline goes into a four-week MVP and a fourteen-week full build. The weight of each principle scales with the project — the principles themselves don't.
Ship small, then iterate with real users
The version-one feature list a client writes before the app exists is almost always wrong. We cut it down, ship the smallest thing that tests the idea, and let actual usage decide what version two is. Every app project starts with a conversation about what we're cutting.
Auth, data, and permissions from day one
Retrofitting auth into an app is how small businesses end up paying for a rewrite. We set up auth, user model, and permission boundaries on day one — even for MVPs — so the v2 feature work doesn't have to re-architect the foundation.
Offline-first for mobile
If a mobile app breaks when the signal drops, users stop trusting it. Every mobile app we ship is designed with offline state in mind — local-first data, optimistic updates, retry queues, and sync reconciliation. The app shouldn't require a perfect connection to be useful.
Observability before scaling
Sentry for errors, structured logs for backend, and analytics wired on day one. We don't ship apps we can't debug. Every production app we launch has alerts that fire when error rates jump, and dashboards the client can read without us in the room.
Type-safe across the whole stack
TypeScript strict mode. Typed database client (Drizzle or Prisma). Typed API clients shared between mobile, web, and backend. Form validation typed with Zod. When the schema changes, the compiler tells us every place that breaks — before your users do.
Infrastructure,
not just screens.
The cheaper end of the app market sells the screens and leaves the infrastructure for you to figure out. We don't. Auth, data, API, monitoring, and the deployment pipeline all ship as part of the engagement.
A 45-minute discovery call (free, no deck, no pressure)
Technical architecture document — stack choice, data model, trade-offs explained in plain language
Design system + reusable component library, documented in Storybook for web or the equivalent for mobile
Auth, user management, and role-based permissions wired in
Database schema, typed client, and migration pipeline
Typed API + client SDKs — mobile, web, and backend all share the same shapes
For mobile: TestFlight and Google Play Internal Testing set up, build pipeline automated
For web apps: staging and production environments, preview deploys on every pull request
Monitoring baseline: Sentry for errors, structured logging, and uptime alerts on the main services
Two weeks of launch support — any bug, any small tweak, no extra invoice
Full code + infrastructure ownership — your GitHub org, your cloud account, your app store accounts
Six phases,
zero black-boxing.
Every app project follows the same rhythm — discovery, architecture, design, build, ship, and post-launch care. Phases get shorter or longer based on scope. Shared Figma, shared Linear, shared staging builds every Friday. You see the work as we make it.
How app
projects usually arrive.
Most of our app work shows up in one of the shapes below. If your project feels like a different shape, that's fine — tell us on the discovery call and we'll scope it honestly.
First mobile app for an existing business
You have a customer base, and enough of them are asking for a mobile experience that it's worth building. We scope to the use case that actually matters — usually one or two core flows — and ship a tight v1 rather than a sprawling v0.
Internal tool that replaces a SaaS stack
Your team is duct-taping together Airtable, Zapier, a Slack bot, and a spreadsheet to run a workflow. The custom tool is smaller than the SaaS stack and easier to maintain. Typical scope: four to eight weeks, pays for itself inside a year.
Customer-facing web app or portal
A dashboard, a booking system, a quoting tool, a client portal. The web app lives alongside (or replaces) your marketing site. We design the experience, build the backend, wire the integrations, and ship.
MVP for validating a new product idea
You have an idea, you have budget, you want a small real version in front of users inside six weeks. We cut scope hard, ship what you need to learn something real, and document the next-version path so you're not stuck if the idea works.
Taking over an inherited app
A previous developer shipped something that works but is getting harder to touch. We audit honestly, recommend the smallest meaningful rewrite, and either fix it in place or cut over to a cleaner foundation. Takeovers are a regular shape of work here.
Honest
disqualification.
Saying yes to every app brief is how studios end up shipping products nobody's proud of. These are the engagements we pass on — so you can decide early whether to send us a brief or find someone better suited.
Venture-scale ambitions on a bootstrap budget. If the pitch is 'we need an app that scales to a million users in six months,' the budget and the timeline almost never match the ambition. We'd rather pass than half-build an app you'll regret in a year.
No-code or low-code builds. We don't use Bubble, Glide, or FlutterFlow. They're fine tools — just not what Dreamwoven does. If no-code is the right fit for your project, we'll say so on the call and point you elsewhere.
Cryptocurrency, NFT, or speculative-finance apps. Not a category we take on.
Multiplayer real-time games or AR/VR products. Niche specialties with different craft and toolchains. Point us to a specialist — we'll make the intro.
Rush mobile launches under three weeks. App Store review alone can eat five to seven days. We can move fast on the build, but we can't move faster than Apple or Google review.
$5k – $25k,
and what shapes it.
App projects run larger than website projects because they include infrastructure — auth, database, API, monitoring, and deployment pipelines. Most engagements land between $5,000 and $25,000. Where a specific project sits depends on five variables — platform count, backend complexity, design surface, integrations, and timeline. No hidden fees, no surprise invoicing.
Platform count
Mobile-only (cross-platform) is one price. Web-only is another. Both — shared API, shared design system — is roughly 1.4× either alone, not 2×, because most of the infrastructure work is shared.
Backend complexity
Simple auth + CRUD sits low. Add payments (Stripe), real-time features (websockets), file upload and storage, background jobs, and third-party integrations — each one pushes the scope up. We'll break it out on the quote, not surprise you mid-build.
Design surface
Number of distinct screens, density of custom illustration, and how much of the design we're creating versus adapting from an existing system. A twelve-screen app costs more than a four-screen app — not because each screen costs the same, but because the complexity compounds.
Integrations
Payment processors, auth providers, CRM, analytics, push notification services, email, SMS, file storage, webhooks into a client's existing systems. Three integrations are common. Seven is a bigger project.
Timeline
Standard app engagements run six to fourteen weeks. A rushed MVP — under four weeks — means concurrent phases, more senior time, and a higher rate. Standard timelines are priced at standard rates.
App development,
specifically.
Different from the homepage FAQ (pricing, timeline, stack) and the studio FAQ on /about. These are the questions we hear most about app and software projects.
What's the difference between web development and app development?
Web development is websites and the smaller web apps that live inside a site — booking widgets, quoting tools, light dashboards. App development is the bigger builds — cross-platform mobile apps, multi-user web apps with auth and billing, internal tools, and MVPs for new products. If you're not sure which page your project fits, send a brief and we'll scope it either way.
Cross-platform or native?
Cross-platform (React Native via Expo) is the right fit for most small-business mobile apps — one codebase, both stores, one team. Native (Swift or Kotlin) is worth the extra cost when the app needs deep platform integration, heavy graphics, or a niche SDK only the native runtime supports. We'll tell you on the discovery call which path fits your project and why.
How long does an app MVP take?
A tight MVP — one or two core flows, auth, and a minimal backend — ships in four to six weeks. A fuller v1 with payments, push notifications, and three or four flows is eight to twelve weeks. A cross-platform mobile app with a real backend is typically ten to fourteen weeks end-to-end.
Who owns the code and the App Store / Play Store accounts?
You do. Code lives in your GitHub organization. Cloud resources live in your cloud account (AWS, Vercel, Supabase — whatever fits). App Store Connect and Google Play Console accounts are set up in your company's name. If you ever leave the studio, the whole stack travels with you.
Do you submit to the App Store and Play Store for us?
Yes. We handle App Store Connect setup, screenshots, metadata, privacy labels, review submissions, and the first round of review feedback. If Apple or Google rejects the first submission, we handle the back-and-forth until it's approved. The client owns the developer accounts — we just run the submission.
Can you handle push notifications, in-app purchases, and payments?
Yes. Push notifications via Expo Notifications or Firebase Cloud Messaging. In-app purchases via Apple's StoreKit and Google Play Billing. Payments outside the stores via Stripe. Subscriptions via Stripe or RevenueCat, depending on whether the app is in the stores or web-only.
What about ongoing maintenance after launch?
Month-to-month care retainers cover OS compatibility updates, SDK version bumps, small feature work, analytics reviews, and incident response. Retainers are optional and cancelable any month. For clients who want a ship-and-done engagement, the two-week launch support period plus an honest handoff document usually covers the first round of issues.
Can you take over an app built by another developer?
Yes, with an honest audit first. Before agreeing to a takeover we read the code, review the infrastructure, and tell you whether it's salvageable — sometimes it is, sometimes the fastest path is a careful rewrite. Takeovers are a regular shape of work, but we don't accept them blind.
Ready to start
an app project?
Tell us the shape — mobile app, web app, internal tool, or MVP. We'll write back within four business hours with next steps or a discovery-call invite.